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Wednesday, 31 December 2014

Using Guerilla Warfare To Win

The first step in making guerrilla management work is to establish the right conditions in your company. The second step is to use those conditions to strategic advantage.

So what are those right conditions to make your company operate at peak capacity?

1. Stay Lean and Mean. Just as heavy equipment can impede an army in its battle with guerrillas, fixed assets can be a drag on companies in fast-changing industries. Fixed assets not only lock companies into technology that is soon out of date, but they can also be a drain on your most important resource, management energy.

Acquiring fixed assets is always a temptation, though, because on paper at least, it seems to cost less than contracting work out. Indeed, perhaps the biggest hidden cost is the management energy that goes into setting up such operations. Management is our scarcest resource, and I want it directed only toward those things that are most essential to cash flow generating. Period.

For More:  Using Guerilla Warfare To Win

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